EarthWorks has returned from a fantastic week in Orlando at the GCSAA Trade Show and Conference, and by every measure, it was a tremendous success. On Wednesday afternoon, we welcomed friends from across the industry to our booth for cocktails. The space was packed from start to finish, and venue staff told us the EarthWorks gathering was the largest event on the show floor.
Throughout the week, we spent valuable time with our distributor partners aligning goals for the year ahead while also connecting with countless turfgrass managers to answer questions, exchange ideas, and simply catch up. Those conversations remain the highlight of the show for our team. Reconnecting with longtime colleagues, some relationships spanning decades, and hearing both professional successes and personal updates is always deeply rewarding.
One noticeable trend this year was the number of new companies entering the “organic” space. To us, this signals that EarthWorks’ nearly 40-year commitment to biological soil management continues to influence the industry in meaningful ways. We repeatedly heard from clients that EarthWorks has risen to the forefront of the carbon-based fertility movement, with more companies embracing a soil-first philosophy.
As we shared stories from the week, the team also discussed opportunities to refine our approach for next year. And while there may be one notable exception, most of us are already looking forward to gathering again in New Orleans.